Working for Good, Clean, Fair Food for All - Slow Food Urban San Diego Convivium of Slow Food International

Farming 102: Small Farm Marketing

September 4, 2013 – September 5, 2013 all-day

Fall Session now enrolling

8-week course on preparing and marketing farm-fresh produce at farmers markets and CSAs

Classes begin Wednesday, September 4
Taught by Dorothea Sotiros

To go to the application, click here.

Wild Willow Farm’s 8-week marketing course provides theory and practice in the direct marketing of fresh produce, primarliy through community supported agriculture (CSA) and farmers markets. Students gain hands-on experience harvesting and preparing produce for sale, and managing a weekly farm stand and CSA program, and are prepared to start marketing what they grow.

Topics Include

  • Crop Planning and Rotations
  • Marketing Options and Strategies
  • Valuing produce for market
  • Harvesting and Market Prep
  • Value-added products
  • Becoming a Certified Producer
  • Applying for Organic Certification
  • Basic Business Planning for Small Farmers

Wild Willow Farm & Education Center is a program of the non-profit San Diego Roots Sustainable Food Project, whose mission is to educate, cultivate and empower sustainable food systems in San Diego County. Since the farm began in 2010, WWF’s goal has been to teach about where food comes from and how to grow it, both in urban and rural agricultural settings, using sustainable practices best suited for San Diego’s unique climate and year-round growing seasons. These conditions afford our students learning opportunities that exist nowhere else in the United States.

For more details, go to website.

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