Who are we?

On the cusp of the transition to 2013, you may be asking yourself a boatload of questions pertaining to your job, your family, your hobbies. How am I making a difference? Is my job meaningful to me? How can I improve my family life in this coming year? Is crocheting for me?

The answers to those reflections buzzing around in your head can probably be summarized in a few words: love, happiness, community, health, etc. Those simple words can mean a lot of things, but constructing the connotations behind the widely understood definitions can bring you closer to others you discover feel the same way.

Organizations need to define what is important to them too. Slow Food has a few words that have brought us all together and I think the beginning of a new year is a good time to revisit our purpose. How will Good, Clean, and Fair influence your life choices in 2013?


The word good can mean a lot of things to a lot of people. For Slow Food, the idea of good means enjoying delicious food created with care from healthy plants and animals. The pleasures of good food can also help to build community and celebrate culture and regional diversity.


When we talk about clean food, we are talking about nutritious food that is as good for the planet as it is for our bodies. It is grown and harvested with methods that have a positive impact on our local ecosystems and promotes biodiversity.


We believe that food is a universal right. Food that is fair should be accessible to all, regardless of income, and produced by people who are treated with dignity and justly compensated for their labor.


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Slow Food vs. Fast Food?

-As Part
of Slow Food USA’s Campaign to Take Back the ‘Value Meal’,

Slow Food Urban San Diego Hosts
September 17th Event at Little Italy’s Amici Park

As part of Slow Food USA’s The $5 Challenge campaign to take back the ‘value meal’, Slow Food
Urban San Diego is proud to announce that it will be hosting ‘Together We Can
Take Back the Value Meal’ on Sept. 17, 2011 from 9:00a.m. – 1:30p.m.  The event will be open to the public and
will be held at Amici Park, located at Union Street, San Diego, CA 92101.  Slow Food Urban San Diego is an all
volunteer, local chapter of Slow Food USA,
a national non-profit
working for good, clean and fair food for all.


In response to a lack of access to fresh fruits
and vegetables, people eating more fast food than home-cooked meals and
increasing rates of diet-related disease, Slow Food USA’s recently launched
campaign is encouraging people across the country to cook slow food that costs
no more than five dollars per person, the cost of a typical fast food ‘value
meal’.  Attendees of Slow Food Urban
San Diego’s event will take a pledge to do the same.
  Supported by SD Weekly Markets, the event will take place
alongside the Little Italy Mercato, where vendors will be offering $5 lunch
alternatives.  At 12:00pm, the
community will gather in a lunchtime convivium.  Slow Food Urban San Diego will be on hand at Amici Park from
9:00a.m. – 1:30p.m. to answer questions and provide member services.


$5 Challenge
‘s overarching message is that slow food should
not have to cost more than fast food and that everyone has a right to it everyday.
Slow food – the opposite of fast food – is food that is good for those who eat
it, good for farmers and workers, and good for the planet.  


“This is an opportunity for the San Diego urban
community to demonstrate together that there is a choice, and that good, clean,
and fair food can be affordable and accessible,'” said Kristen Goodrich, a
board member of Slow Food San Diego.


The campaign officially launches on Sept. 17
with a National Day of Action.  Along
with Slow Food Urban San Diego, thousands of participants will be attending or
hosting hundreds of slow food gatherings nationwide.


“Right now, we have policies that make it
harder to feed our children fruit than Froot Loops.  But everyday, against the odds, people find ways to cook real
food on a budget.  We need to make
cooking and eating that way a possibility for everyone,” said Viertel,
president of Slow Food USA. “If you know how to cook slow food on a budget, The $5 Challenge is a chance to teach
someone. If you want to learn, it is a chance to get started. And it is a
chance for us all to unite and begin pushing for the change we need.”  

There has been a tremendous amount of support from communities across America and the media is catching on too!  From Chicago to New York, Washington DC to Detroit, the $5 Value Meal challenge is sparking the minds of eaters nationwide.  

For more information, please visit SlowFoodUSA.org/5Challenge.  

Join SFUSD on Aug. 27th for Fair Farm Bill mixer!

We’ll be celebrating at the World Beat Cultural Center with free food, live son jarocho music, and an amazing lineup of speakers that includes a member of Cesar Chavez’s original organizing team, a leader of the San Diego urban ag movement, statewide youth organizers, and SFUSD.  



In San Diego, around California, and across the nation, communities are taking action to make healthy, sustainable and fair food more accessible and to help farmers and farmworkers make a good living. Together we can take this work to the next level. Join us on the 27th for a Fair Farm Bill mixer to kick off the final leg of the Road Trip and build power for the changes we want to see in California! 


WHEN:  Sat. Aug. 27th
WHERE: World Beat Cultural Center in Balboa Park
San Diego  CA 92103